Stop Letting Website Visitors Leave Without Becoming a Lead

The Way People Shop Has Changed
AI and social media have trained consumers to expect answers immediately.
They don’t want to:

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Build a 5-star review and referral machine


3 Steps Homeowners Get Pricing In Seconds

Delivered straight to your inbox, built-in standalone CRM, or the CRM of your choice.
Watch Our Demo Video
Know What You’re Walking Into
Go beyond standard contact info with the answers to qualifying questions…
The neighborhood the project is in
Materials, options, and finishes

Much warmer conversations

Fewer appointment no-shows

Better-qualified leads

Speed to lead

Today’s Missed Lead, Could Be Your Competitor’s Sale Tomorrow
You’ve already done the hard part of getting their attention. Now give them a reason to take the next step.
Add-ons
Additional Service
$25/ mo billed monthly
Simple website set-up
$99 One time Payment
CRM Integration
$299 One time Payment
No contracts • 30-Day free trial • Set up in 5 minutes
You set custom pricing & branding

Integrates with any CRM

Multiple exterior services

No usage fees – Unlimited users

Has a simple built-in CRM

Works for you 24/7 and on weekends

Simple and effective follow-up automations

Works anywhere – no coding required
Reporting, tracking & insights
Not Chained to Just Your Website
Roofing REV Instant Exteriors Estimator captures more leads and better engagement across all of your sales & marketing efforts – Sales is a team sport.
Digital
Paid Ads
AI Search / AI Overviews
Landing Pages
Videos
Email Blasts
Truck Wraps
Door Hangers
Biz Cards
Billboards
Email Blasts
Yard Signs
Direct Mail
Sales
Door Knocking
Phone Calls
Emails
Text Message
In-Person Events
Referrals
NEVER Start From Scratch Again
Keep your existing CRM

Use the built-in system or connect Roofing REV Instant Exteriors Estimator to the software you already use.

Switching CRMs later? JobNimbus today, ServiceTitan tomorrow? Just update the simple connection.

No rebuilding. No ugly divorce. No software lock-in.
Roofing & Exteriors Instant Estimator Comparison
Roofr Instant Estimator
- Must add-on to a Roofr plan
- Services: Roofing Only
- Best Fit: Roofing companies wanting instant online estimates within Roofr’s broader roofing workflow.
Roofing REV Instant Exteriors Estimator
- Flat-rate, Stand alone, No CRM needed
- Multiple Services: Roofing, fence, deck, turf, exterior cleaning, and lighting
- Best Fit: Exterior and multi-service contractors wanting one platform for website and on-site estimates, assessment forms, and either a built-in CRM or integration with their existing CRM.
Roofle RoofQuote PRO®
- High initial setup + Monthly
- Services: Roofing Only
- Best Fit: Roofing companies wanting a complete sales platform covering online quotes, financing, proposals, measurements and material ordering.
Instant Roofer
- Price per office
- Services: Roofing Only
- Best Fit: Roofing companies wanting instant website estimates, roof measurements, CRM tools, quote generation, scheduling and project media in one bundle.
BidHawk
- Services: Roofing Only
- Best Fit: Roofing companies wanting a focused website estimator with built-in lead tracking and webhook delivery.
QuoteIQ InstaQuote
- Services: Multiple trades
- Best Fit: Multi-trade home-service companies wanting customer self-quoting and self-scheduling inside a broader CRM.
Visual Fence Pro
- Services: Fence Only
- Best Fit: Fence contractors wanting satellite estimating, website lead capture, and business-management features.
Exterior Contractors Are Seeing Real Results:
“This Instant Exteriors Estimator has been the best investment we have made for our company.”
Customers Actually Use It
“Homeowners get pricing whenever they’re ready — without waiting for a salesperson.”
Saved Us Countless Hours
“The simple ability to qualify a lead before making initial contact with the customer has saved us countless hours and is truly priceless.”
Know Who’s Serious Before You Roll A Truck
“Customers arrive informed on design and pricing — while the sales team spends less time chasing weak opportunities.”
$400K+ In Pipeline
“Generated in the first two months of the year.”
From Tire-Kicker To Real Sales Conversation
“Customers already understand their budget before the sales conversation ever begins.”