High-Value Roofing Leads for Under $23
18-Month Google Ads Case Study for a Roofing Company in Norwich, CT
View More Success Stories > High-Value Roofing Leads for Under $23
$2,000 Monthly Ad Budget
- Successfully generated consistent leads at a low cost for maximum ROI
- Helped grow this roofing business by providing the high-value leads they wanted
$22.73
Average Cost Per Lead
42
Phone Calls Per Month
46
Form Fills Per Month
15,000
Average Ad Impressions
0.93%
Click-Through Rate
Strategy
Search Ads
Select the right keywords, target the right audience, set a budget, and optimize campaigns for maximum performance
Targeting
- Local individuals interested in home improvement
- Custom audience aged 35–65+
- Top 41% income class
Landing Page Optimization
Direct ad traffic to dedicated landing pages for better conversions