Nov 24, 2025 | Featured, Marketing
When roofing owners and managers talk about their roofing marketing spend, I’ve heard everything from $0 all the way up to 25%. Some try to base their marketing budget on profit margin, but that does not make sense because roofing margins swing constantly. Others base...
May 23, 2025 | Featured, SEO
In this guide, I’m going to show you exactly how to SEO your roofing website for local searches so your business becomes the go-to option for homeowners and property owners in your area. I know as a roofing business owner or roofing marketing manager, you probably...
Feb 16, 2025 | Branding, Featured, Marketing, Slow Season
Roofers can dominate the slow season by making these marketing moves to stay top-of-mind locally so that when homeowners are ready to make a decision, they will reach out to you. It’s all about brand awareness during the slow season for roofers. It can’t always be...
