Jan 16, 2026 | Featured, Marketing, SEO
This battle plan is for roofers on a quest to total Google domination! We break down the five battlegrounds in Google search results where roofing companies win or lose visibility, and expose the Golden Nuggets that decide who controls every click, call, and customer....
Nov 24, 2025 | Featured, Marketing
When roofing owners and managers talk about their roofing marketing spend, I’ve heard everything from $0 all the way up to 25%. Some try to base their marketing budget on profit margin, but that does not make sense because roofing margins swing constantly. Others base...
May 23, 2025 | Featured, SEO
In this guide, I’m going to show you exactly how to SEO your roofing website for local searches so your business becomes the go-to option for homeowners and property owners in your area. I know as a roofing business owner or roofing marketing manager, you probably...
Feb 16, 2025 | Branding, Featured, Marketing, Slow Season
Roofers can dominate the slow season by making these marketing moves to stay top-of-mind locally so that when homeowners are ready to make a decision, they will reach out to you. It’s all about brand awareness during the slow season for roofers. It can’t always be...