Sep 26, 2026 | AI, LSAs, SEO, Trends
For roofing and exterior companies, recent changes across Google Search, AI results, Maps, Local Services Ads, and Google Business Profiles are affecting more than rankings. They are changing how homeowners discover contractors, research their options, make contact,...
Feb 6, 2026 | Marketing, SEO, Trends, Webinars
How property owners choose roofing companies in 2026 is no longer driven by who has the best website or the loudest ads. Today, homeowners and property managers delegate decisions to AI tools, Google, Maps, reviews, and voice assistants long before they ever speak to...
Feb 21, 2025 | Marketing, Trends
The roofing industry is no stranger to trends and 2025 policies are bringing a new wave of challenges and opportunities. Whether it’s navigating tax cuts, dodging tariff hikes, or recruiting the next generation of roofing heroes, staying informed is your superpower....