Dec 23, 2025 | Marketing, Webinars
How Roofing Companies Take Control of Job Flow, Visibility, and Revenue Before the Year Even Starts Most roofing companies don’t struggle because of workmanship. They struggle because they walk into a new year without a real plan to control job flow, visibility, and...
Nov 24, 2025 | Featured, Marketing
When roofing owners and managers talk about their roofing marketing spend, I’ve heard everything from $0 all the way up to 25%. Some try to base their marketing budget on profit margin, but that does not make sense because roofing margins swing constantly. Others base...
Oct 11, 2025 | Marketing, Webinars
LSAs, The Untapped Goldmine Most Roofers F’up Most roofers don’t realize how small roofing LSA mistakes can quietly bury their ads. Google Local Service Ads (LSAs), also known as Google Guaranteed Ads, sit above every other result on Google and remain one of the...
May 3, 2025 | Downloads, Marketing
Stop Buying Roofing Leads – Own Your System! The real roofing lead cost is never mentioned, ever. Why? Because lead generation companies and sellers don’t want you to know what the Customer Acquisition Cost (CAC) will be, and that’s the only metric...
Feb 21, 2025 | Marketing, Trends
The roofing industry is no stranger to trends and 2025 policies are bringing a new wave of challenges and opportunities. Whether it’s navigating tax cuts, dodging tariff hikes, or recruiting the next generation of roofing heroes, staying informed is your superpower....
Feb 16, 2025 | Branding, Featured, Marketing, Slow Season
Roofers can dominate the slow season by making these marketing moves to stay top-of-mind locally so that when homeowners are ready to make a decision, they will reach out to you. It’s all about brand awareness during the slow season for roofers. It can’t always be...