May 23, 2025 | Downloads, SEO
Ready to Become Unstoppable Locally? Roofing directories, citations, and profiles are here to swoop in to save the day! First off, they have many names but are actually the same thing. All of these listings are apart of every good SEO strategy under link building or...
May 3, 2025 | Downloads, Marketing
Stop Buying Roofing Leads – Own Your System! The real roofing lead cost is never mentioned, ever. Why? Because lead generation companies and sellers don’t want you to know what the Customer Acquisition Cost (CAC) will be, and that’s the only metric...
Apr 29, 2025 | SEO, Tools
A website SEO audit is like an inspection for roofers, but it’s a checklist you go through to see what’s working, what’s missing, and where you could improve to drive more roofing projects and revenue. If you are here reading this, you are either not getting...
Apr 25, 2025 | SEO, Tools
If you are reading this, that means that you are a roofing business seeking an SEO audit for at least one of these three reasons: you’re not getting enough traffic, you have traffic but it’s not turning into quality leads or customers, or you simply want...
Apr 7, 2025 | Downloads, SEO
In the world of roofing marketing and SEO, not all keywords are created equal. If you’re running a roofing business and you’re not ranking for the right keywords, it’s like being a superhero without your uniform – plenty of power, but no one will ever know about it!...
Mar 27, 2025 | SEO, Tutorials
Cheating competitors on Google Maps with fake or misleading Google Business Profiles (GBP aka GMB) are becoming a serious problem for roofing businesses trying to grow in their local markets. Some competitors on Google Maps are gaming the system—using fake addresses,...
Feb 21, 2025 | Marketing, Trends
The roofing industry is no stranger to trends and 2025 policies are bringing a new wave of challenges and opportunities. Whether it’s navigating tax cuts, dodging tariff hikes, or recruiting the next generation of roofing heroes, staying informed is your superpower....
Feb 16, 2025 | Branding, Featured, Marketing, Slow Season
Roofers can dominate the slow season by making these marketing moves to stay top-of-mind locally so that when homeowners are ready to make a decision, they will reach out to you. It’s all about brand awareness during the slow season for roofers. It can’t always be...